Skip to product information
1 of 3

HARD®

12 Pack

HARD® ORIGINAL

Regular price
$34.99 USD
Regular price
Sale price
$34.99 USD
Join "The New Pop Culture" 
 
HARD® is the soft drink replacement and gives the health-conscious consumer a dynamic alternative to both coffee and energy drinks.
 
Crafted with natural flavors, cane sugar, stevia, caffeine, B-vitamins, and none of the “artificial junk”.
 
It’s simple, HARD® ORIGINAL delivers “clean caffeine”.
 
Straight or mixed our crafted secret blend of flavors, spices, and aromas create a unique experience, certifying HARD® ORIGINAL in a category all its own.
Revel in the taste of “Christmas in a can”.
 
HARD® is “Classic Appeal…Ignited!”
 
Live Your Best Life.
Do What You Love - Be Optimistic -
Never Quit - Move Forward With Courage.
 
HARD®  The Official Drink of Life.
Live #HARD

HARD® ORIGINAL Mindset

Like a diamond I’m hardened by pressure and my perseverance is everlasting.

I face my challenges with unyielding determination and emerge victorious!

I’m HARD® ORIGINAL and I AM HARD®

HARD® ORIGINAL Flavor

HARD is the reimagining of classic flavors.
HARD is Classic Appeal…Ignited!

Straight or mixed, our crafted secret blend of flavors, spices, and aromas create a unique experience, certifying HARD® ORIGINAL in a category all its own.

Revel in the taste of “Christmas in a can”.

HARD ORIGINAL is crafted with purified filtered water, natural flavors, cane sugar, and stevia. HARD is then enhanced with caffeine and B-vitamins.

HARD is the soft drink replacement TM and gives the health-conscious consumer a dynamic alternative to both coffee and energy drinks.

HARD ORIGINAL is FREE of taurine, artificial flavors, colors, corn syrup, artificial sweeteners, and empty promises.

Ingredients: Carbonated Filtered Water, Cane Sugar, Natural Flavor, Phosphoric Acid, Sodium Benzoate (to protect flavor), Caffeine, Potassium Sorbate (to protect flavor), Niacinamide (B3), D-Calcium Pantothenate (B5), Stevia, Pyridoxine HCI (B6), Cyanocobalamin (B12) 1% Mannitol.